Merchant Funding Advance
Merchant Funding Advance helps UK businesses access £5k to £1 million with flexible, sales-based repayments. The brand needed a site that looked like a serious financial introducer — not a template — and that turned visitors into applications.
Web Development
Merchant Funding Advance
United Kingdom
merchantfundingadvance.com
Project Overview
Professional website for a merchant funding provider, focused on credibility and lead generation. Business owners had to understand the product quickly — unsecured funding, sales-based repayments, funds in 24 hours — then start an application on the same site.
We designed and built the live site at merchantfundingadvance.com around that journey: a clear offer, benefits, how it works, transparent pricing and integrated application forms.
Challenge
Build trust and credibility for a financial services provider while generating leads. Funding sites are easy to distrust. A generic brochure would not convert, and a form that felt cheap would kill the application before it started.
The work had to look professional enough for a regulated introducer, explain a product most visitors have never used, and still push a simple apply-now path on every key page.
Solution
Created a professional, trust-building website with integrated application forms. The homepage leads with the offer, proof points and Apply Now. Benefits, how-it-works steps and pricing sit in a straight line so visitors can decide without hunting.
Application forms are built into the site rather than bolted on, so leads go straight into the same React, Node.js and MongoDB stack that runs the front end.
Technology Stack
React for the frontend. Node.js for the application and lead handling. MongoDB for storing enquiries and application data. Together they give Merchant Funding Advance a site they own, with forms that actually feed the business.
Results
After launch, applications rose 250% and the site scored an 89% user trust score. Visitors can now understand the product and apply from one place, and the brand has a digital presence that matches a serious funding introducer.